Mysoft selects the best raw materials, adopts ergonomic standards, follows fashion design trends, and pays attention to every detail of shoemaking. We aims to be the leader in comfortable shoe brands, creating shoes that make women feel comfortable all day long. Based on comfort, let elegance inherit.
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We believes that every meeting point is meaningful for consumers, products, and brands. In order to provide a better shopping experience, Mysoft offers both online and offline stores with a complete display series every season to help strengthen the window image, while building a positive image through Norma Duvall to attract consumers' attention.
Norma Duval, as Mysoft ambassador. She is strong, capable, independent female image in line with the positioning of Mysoft user group, at the same time she likes comfort and practicality without lack of fashion.
Fashion-forward shoe company Mysoft is expanding its e-commerce initiatives to deliver sustainably styled shoes to women around the globe. The company, which generates more than $200 million in annual revenue selling women's shoes, sneakers, boots, pumps, sandals as well as children's footwear, currently has a strong e-commerce footprint in the UK, Spain and Germany, and is now more poised than ever to tap into the multi-billion dollar online women's footwear market in the U.S.
"We're excited that our digital expansion is making the Mysoft online shopping experience even easier for women everywhere who are looking for value, style and comfort in their footwear," says Lorenzo Li, founder of Mysoft's parent company Jago International Trade Ltd.
"Like all retailers, we learned during the pandemic how important e-commerce is to our success," says Li. "We're thankful that we've been able to pivot and develop DTC strategies that help us deliver quality shoes around the globe in a timely manner."