Design Concept

Mysoft selects the best raw materials, adopts ergonomic standards, follows fashion design trends, and pays attention to every detail of shoemaking. We aims to be the leader in comfortable shoe brands, creating shoes that make women feel comfortable all day long. Based on comfort, let elegance inherit.

Business Strategy

We believes that every meeting point is meaningful for consumers, products, and brands. In order to provide a better shopping experience, Mysoft offers both online and offline stores with a complete display series every season to help strengthen the window image, while building a positive image through Norma Duvall to attract consumers' attention.

Brand Ambassador

Norma Duval, as Mysoft ambassador. She is strong, capable, independent female image in line with the positioning of Mysoft user group, at the same time she likes comfort and practicality without lack of fashion.